I’m here today to give a little pep talk to mom creators everywhere. I want to say that every single person has a special gift, and as corny as that sounds, it’s true. You have to remember that it’s a matter of tapping into your special gift with content creation that’s going to propel you in your career as a creator.
Later I’ll get into finding out what your special gift is, and how you can help others. But everyone has something to offer. I get DMs and comments saying “I don’t know what I could create content about” or “I don’t think I’m that interesting”. These kinds of self-deprecating comments are not going to help you get anywhere.
Not to be Motivational Monica here, but you must have that mindset that you 1000% have something to offer. Once you figure out what that is, you’re going to be able to help others with it, and you’re going to be able to make a career out of a content creator. Making sure you have that mindset is half the battle, right?
The other half of the battle is that you have to commit. Whether content creation is a side hustle, or something you want to do full time, you have to fully commit and say “Okay, I’m going to do this.” I used to be very skeptical of these kinds of things: journaling, big vision boards or whatever, but it’s true! Every morning, you have to wake up and tell yourself, “I’m a content creator. This is what I am. This is what I’m committing to. And this is what I’m going to do.” Just saying those words, “I am a content creator”, is a big step in being a content creator.
Some people say to fake it ’til you make it, but I’m not even about being fake. You are authentically a content creator, and that’s why you’re here. So remember to describe yourself as that, and remind yourself that that’s who you are.
Raw and authentic content always performs well and I think that’s really interesting. You should consider that as your guiding rule for everything around content creation. Consistency is much more important than perfection. I can’t stress that enough.
You should be consistently thinking, “I’m a content creator, this is my job, I’m doing this.” It’s more important than getting everything right. Just posting consistently, following the steps, and reminding yourself that you are a content creator, taking that action every single day will push yourself towards your goals. That is much, much more important than trying to get everything perfect, and figuring out what hashtags you should use, or if you have to trim a clip. Don’t worry about it! Stay focused on being consistent, authentic, and focusing on your goals as a content creator.
You’ve got this!
Join our Mom Creator community by signing up for our email list and receive paid and gifted opportunities with your favorite baby and kid brands in your inbox weekly!
Interested in becoming a mom content creator or influencer but don’t know where to start? Join our monthly coaching membership specifically designed for mom creators.