What is the audience factor? In the past, content creation and the creator economy was used a lot with influencer marketing. Although, I have a lot of experience working with influencers and in influencer marketing, I’m not positioning myself as an influencer...
The 4-S Rule is my go-to for creating an irresistible pitch. Start by doing a little research. Think about what the brand wants, put yourself in the brand shoes. What do you think that they want people to know? Is it about that new product they’re launching? Is it...
Today I’m covering developing your initial portfolio. The best way to get a portfolio together is to create content, and then curate your best work. If you can create content for a brand, even better. Let’s cover some of the best ways to get paid for...
As mothers, we wear many hats – from caregivers and providers to role models and best friends. But often, amidst the daily chaos of raising little humans, we sometimes forget another essential part of ourselves: our creativity. At Gugu Guru Mom Creators,...
Monetizing Your Influence: A Comprehensive Guide for Moms Are you a mom who is looking to monetize your influence? You’re not alone. After working in this industry for over 15 years, one thing has always been very clear to me: most moms I speak with, no matter the...
What I’ve heard from creators is that apps like Billo are a wonderful way to get started if you have not created content before and you’re interested in this content where you’re creating brand UGC. However, the pay is not great. It can be very, very frustrating...
What channel is best for content creation? I truly believe there is not one ideal channel, and that each channel has its own strengths. Right now audiences are finding people on TikTok, YouTube Shorts, Instagram Reels and Facebook Reels. That’s where the audience...
Did you know that moms make up about 30% of the creator economy right now? It’s not just more mommy bloggers, it’s female entrepreneurs, influencers, female content creators. What’s really wild is that more than 25% of TikTok users are moms. This presents a huge...
When it comes to creating a content plan, start small and start simple. Don’t come out of the gate trying to do too much. It’s better to be consistent over striving for perfection. Give yourself some grace. Many of you are like me: you’re raising a family, you...
Check out Mom Creator Ainsley Brock. Ainsley is a mom to a beautiful toddler, full-time hairstylist, makeup artist, content creator, and student! She aims to show her daughter that hard work mixed...
Say hey to Mom Creator Shannon Willett. Shannon helps new and expecting parents navigate the baby market by creating in-depth product reviews, educating on the pros and cons of a product, and...
Meet Britnee, a millennial mom creator and mom of two incredible babes, ages 2.5 years old and 4 months. She and her husband have been together for over 11 years and live in Orlando, FL. She loves...
Input your search keywords and press Enter.