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Gugu Guru content for parents
  • For Brands
  • For Creators
  • Creator Roster
  • Blog
    • Apparel
    • Baby Registry
    • Bath & Diapering
    • For Mama
    • Gear
    • Health & Wellness
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    • Nursing & Feeding
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Posts by author

Christine Swearingen

122 posts
  • Mom Creator University

The 3 Content Pillars

  • Christine Swearingen
Before you even think about what channels you want to showcase your content on, let’s focus on content pillars. Different people have different views. I’ve seen five pillars. Some people…
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  • Mom Creator University

Creating an Avatar

  • Christine Swearingen
What’s an avatar? An avatar is simply who your customer profile is. This should be your next step after you find your niche. Your Avatar What’s their name? Gender? Age?…
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  • Nursing & Feeding

5 products that have parents talking about nanobébé

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  • Mom Creator University

A Pep Talk for Mom Creators

  • Christine Swearingen
I’m here today to give a little pep talk to mom creators everywhere. I want to say that every single person has a special gift, and as corny as that…
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  • Mom Creator University

Why Do Brands Care About Content Creation?

  • Christine Swearingen
Ultimately, most creators want to know about working with brands and why they care about content creation right now. Brands see the explosion of content creators and know that user-generated…
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  • Baby Registry
  • Gear
  • Strollers

4 Registry Must Haves for Baby #2

  • Christine Swearingen
Okay mamas. Let’s talk baby #2. Even if you’ve had a baby before, there are things you will want to put on a baby registry for your second child. There…
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  • Nursing & Feeding

Registry Must Haves: Infant Feeding

  • Christine Swearingen
When it comes to a registry, there are a few brands that are a must to check out whether you are breastfeeding, pumping, bottle feeding and anything in between. We’re…
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  • Giveaway

Giveback Feeding Giveaway!

  • Christine Swearingen
IT’S GIVEAWAY TIME. To celebrate those mamas currently feeding an infant, we are hosting the Giveback Feeding Giveaway this month. We are looking for any mom currently breastfeeding, pumping, bottle…
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  • Health
  • Health & Wellness

Tips for Coping with RSV

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  • Parenting

Must-Have Parenting Apps

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