• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Gugu Guru simplifies collaborations with mom creators.

Teaching brands how to build mom creator communities.

  • For Brands
  • For Creators

Essentials

City Baby Picks for Playtime

by Gugu Guru Leave a Comment

As your baby grows, it is fun to pick out playtime items for them to grow and learn with; as an urban parent, however, you want the items and toys to not only fit within your urban dwelling, but serve multipurpose uses and look good in your home decor! We’re excited to showcase our experts’ picks for playtime fun for your city baby. Have a question about any of these playtime essentials? You can call them 24/7 and talk to a real live person!

Check out our other city baby picks for sleeping essentials, beauty and wellness, feeding, living, and on-the-go. 

3 Sprouts Hedgehog Play Mat Bag: We love us a 2-in-1 product and this play mat and tote bag is no exception. Scatter baby’s toys about this adorable play mat and once the fun is over, simply grab the handles, pack up and go! Great for around the house, the park or travel.

Baby Bjorn Bouncer Bliss, Quilted: One of our minimalist essentials and must-haves all around is the BABYBJORN Bouncer Bliss. Its lightweight design is portable and folds flat. Your child will enjoy gentle, natural bouncing – no batteries or cords are needed, and Bouncer Bliss makes no noise. Use Bouncer Bliss from newborn and up to the age of two years. Once your child has learned to sit unaided, you can turn the fabric around and use it as a comfortable children’s chair.

Puj Bath Treads: These colorful treads from Puj offer safety to your little, while – most importantly – easily keeping clean.  The easy on and off adhesive design sticks to the tub without fostering mildew and bacteria (like suction mats) and you can clean them with the wipe of any safe household cleaner.

Finn + Emma Baby 100% Organic Rattle Buddy: Finn + Emma Rattle Buddies are hand-knit dolls made with organic cotton yarn that have phthalate-free rattles inside. These knit toys are made with eco-friendly dies and inks, 100% organic cotton yarn and stuffed with sheep’s wool.

Finn + Emma Play Gym: A minimalist will absolutely love this play gym that is so sophisticated, it doesn’t even look like baby gear. What’s more is that Finn+Emma is made of a 100% birch wood frame finished with non-toxic stains and lacquers.

Finn+ Emma 2 Piece Stroller Set: Non-toxic toys to keep baby occupied while strolling are a must-have for city living. Finn+Emma’s knit buddy is made from organic cotton yarn and stuffed with sheep’s wool; its counterpart wood buddy is made from Indian hardwood and finished with vegetable seed wax. 

Finn+Emma Wood Rattle Teether: Photog parents unite! This wood teething rattle made from Indian hardwood, finished with natural vegetable seed wax, and stuffed with beans is soft, smooth, and very safe for your little.

Indestructibles Book Set: Colorful series of baby books that are completely safe for baby playtime plus chew-proof, drool-proof, and rip-proof. 

Lamaze Freddie the Firefly: Every parent needs a toy to attach to the stroller or car seat to keep baby amused during travel time. We love the take-along toys from Lamaze, like Freddie the Firefly. Babies will love to play with the crinkly wings, peekaboo mirror and clacking rings.

Nook LilyPad Organic Playmat: When it comes to an eco-friendly place for baby to play during playtime, you really can’t get better than this Nook LilyPad Organic Playmat. It’s made with eucalyptus – a natural moisture-wicking, breathable material – organic cotton, and PETE  (woven BPA free recycled water bottle meshwork.)  

Sophie la Girafe Set Teether & Book: Sure, she may be ubiquitous, but Sophie the Giraffe has become something of an icon for the modern mom set. Made from 100% natural rubber and totally adorable, Sophie is a must-have teething toy for every baby.

 

Cover photo via Pics and Paws Photography; Finn + Emma Play Gym photo via Brittney Knudsen

Filed Under: Baby Registry, Essentials, Gugu Picks Tagged With: registry

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

{Sponsored} Video Overview: Neat Solutions On the Go Products

by Gugu Guru Leave a Comment

We are so excited to be talking about On the Go products from Neat Solutions to Gugu Guru’s audience! These products are must-haves for any parents who plan on leaving the house with baby – whether for a trip to Starbucks or traveling. Check out Gugu Guru founder Monica’s video overview here:

Thank you to Neat Solutions for making this video possible.

View more of our video overviews here:

  • Lovevery Play Gym
  • Baby Merlin Magic Sleep Suit
  • nanobébé Feeding System
  • Gugu Pick: MAM Perfect Pacifier

 

 

Filed Under: Baby Registry, Baby Travel, Budget, Chic And On The Go, Economical Picks, Essentials, Feeding, Nursing & Feeding, Toddlers, Travel Tagged With: travel

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Must Have Essentials: Mama Fitness and Wellness

by Gugu Guru Leave a Comment

One of the questions we get asked a lot from moms is how they can prioritize their health and wellness with an infant at home. We reached out to our amazing baby planners to find out what they think are must have essentials for mama’s fitness and wellness journey postpartum.

Looking for more fitness related posts? Check out our fit-mama baby registry essentials, real mom review of the Meddy Teddy, a 15 minute babywearing workout, and top 10 tips for running while pregnant. 

Jessica Zablan, The Birth & Baby Company –

Must Have Essentials for Fitness and Wellness: Kleen Kanteen or Hydroflask water bottle; staying hydrated is important for everyone but it is an essential for pregnancy and postpartum moms. Having a great water bottle will encourage you to drink or throughout the day. These bottles can hold hot and cold liquids, they are very eco friendly, and super easy to clean.

Check out Jessica’s pick for must have essential for baby basics.

Ashley Akselband of Wellsprings Birth and Baby –

Must Have Essentials for Fitness and Wellness: I’d definitely say a FitBit! Sometimes moms don’t think they’re exercising, but the Fitbit keeps track of steps, heart rate, calories burned, etc. It’s nice to have something to keep track of your movement and make you feel like you’re exercising when you’re doing everyday things, like taking the baby out for a walk or just carrying a load of laundry up two flights of stairs.

Check out Ashley’s pick for must have essential for early feeding.

Abby Ludwig, Gugu Guru Registry Consultant – 

Must Have Essentials for Fitness and Wellness: As someone who has taken her sweet time getting back into the swing of things, my number one tool for fitness and wellness as a new mom was my baby carrier. I had both a soft wrap carrier (think Baby K’Tan or Solly Wrap) and a soft-structured carrier (think Ergobaby or Baby Bjorn) that I wore all around the house when my twins were newborns. This allowed me to get things done (i.e. the never ending amounts of laundry and dishes) while keeping my twins nearby. Also, at the end of the day I felt like I had put in a quick exercise session without having to find the time.

Check out Abby’s must haves for parents preparing for multiples.

Amber Michels of Your Milk Shoppe – 

Must Have Essentials for Fitness and Wellness: Essential oils, when diffused, they can put a mama into her happy place in a matter of minutes. Joining a stroller club with fellow mommies. Not only are you burning calories, you’re making much needed friends and getting free therapy.

Check out our favorite jogging strollers for city living.

Looking for more must haves?

  • Must Have Essentials for Early Feeding
  • Must Have Essentials for Parents of Multiples
  • Must Have Essentials for Baby Basics
  • One Essential Baby Registry Must Have
  • Best Budget Baby Registry Must Haves
  • Affordable Eco-Friendly Baby Registry Must Haves
  • Minimalist Baby Registry Must Haves
  • Ultimate Travel Baby Registry Must Haves

This post contains affiliate links. 

Filed Under: Essentials, Health & Fitness, Health & Wellness, Mama Wellness, Nutrition and Health Tagged With: health

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Your Best Bundle Episode 4: New Year, New You

by Gugu Guru Leave a Comment

Your Best Bundle Episode 4: New Year, New You is our fourth installment of our Your Best Bundle series with Whitney Port and Bundle Organics.  This “New Year, New You” Instagram Live is hosted by maternity concierge and baby gear expert Julie McCaffrey. Julie is a chief baby planner from Gugu Concierge and also the founder of Babynav Baby Planners.

When and where:  Your Best Bundle Episode 4: New Year, New You with maternity concierge and baby gear expert Julie McCaffrey streamed live on the Bundle Organics Instagram Thursday, January 4th at 9PM ET (6PM PT.)

From jogging strollers to outdoor carriers to fixed wheels versus swivel, there is a wealth of gear and features you can use as a new parent that will help you maintain a fit and active lifestyle – even with a baby in tow. In this Instagram Live, self-professed “baby gear nerd” and professional baby planner Julie will share her must-have products for fitness, along with some helpful guidelines around product selection and proper usage. This New Year, New You Instagram Live Q&A is sure to help you to better determine the gear and products that are a good match for your lifestyle.

Julie McCaffrey

Do you have a specific question about new mom fitness that you’d like us to cover in the Q&A? We’d love to know so Julie can come prepared! Submit your questions in advance by sending an email to yourbestbundle@bundleorganics.com with the subject “New Mom Fitness”.

Filed Under: Baby Registry, Essentials, Gear, Gugu Concierge, Health & Fitness, Health & Wellness, Mama Wellness, Nutrition and Health Tagged With: gear

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Must Have Essentials: Baby Basics

by Gugu Guru Leave a Comment

When it comes to Baby Basics, what are the essentials you need to add to your registry? We asked our seasoned baby planners what their top picks are for Baby Basic Must Have Essentials!

Jessica Zablan, The Birth & Baby Company –

Must Have Essential, Baby Basics: At The Birth & Baby Company, we make sure every baby registry has the FridaBaby 1st Aid Kit. You can never go wrong with their amazing nose sucker! It might be weird but it WORKS!

Amber Michels of Your Milk Shoppe – 

Must Have Essential, Baby Basics: NoseFrida– this is a must and will contribute to parents and baby’s good night sleeps! It is not only safe, but super effective. Halo Sleepsack Newborn Multi-Way Cotton Swaddle– with so many swaddles, this is one that you can count on to keep your baby comfortable and secure. The Baby Shusher– white noise that works, ensuring your baby is soothed and sleeping!

Abby Ludwig, Gugu Guru Registry Consultant – 

Must Have Essential, Baby Basics: When it comes to basics, there’s one item at the top of my list: swaddle blankets. These can be used to swaddle (duh!), as a soft place for tummy time (ooh!), as burp cloths (nice!)… and the list goes on and on! My favorites are the Aden + Anais Classic Swaddle Blankets, which are larger than most, soft, and breathable. Plus they come in lots of fun patterns and designs in every color. These are definitely a must have basic for new moms.

Ashley Akselband of Wellsprings Birth and Baby –

Must Have Essential, Baby Basics: I have two (smaller registry items, but still super helpful!) – the Boon grass drying rack which is great to dry bottles and/or breast pump accessories after washing, and the other would definitely be the NoseFrida – it’s the most amazing snot sucker on the market!

Olivia Howell, Gugu Guru’s Editor in Chief –

Must Have Essential, Baby Basics: I always had to have a super soft baby blanket around; we used them as burp cloths, blankies, even a makeshift diaper once or twice!

Alexa Rubin, Gugu Guru Business Development –

Must Have Essential, Baby Basics: Baby mittens are a must! Babies tend to scratch themselves and these are a lifesaver.

Need some more help with your registry? Check out these posts from our baby planners:

  • Must Have Essentials, Early Feeding for Babies
  • One Essential Baby Registry Must Have
  • Preparing for Multiples, Products and Tips 

Adorable photos from Pics and Paws Photography 

This post contains affiliate links. 

Filed Under: Baby Registry, Essentials, Newborns Tagged With: baby essentials, registry

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Must Have Essentials: Early Feeding for Babies

by Gugu Guru Leave a Comment

There are two questions we often get from new parents when it comes to building a registry: one, “what will I need to feed my newborn?” And, the follow up, “can I register for items for early feeding of solid foods?” To which we always say, of course! However, there are must have essentials for each of those topics – and we asked our amazing baby planners for their picks for early feeding, when it comes to infants and babies. Don’t forget to add these picks to your registry!

Abby Ludwig, Gugu Guru Registry Consultant – 

Must Have Essential for Early Feeding: My top pick for an early feeding item is the Boppy! As a mom of twins I had two Boppy’s which helped greatly while I was trying to feed my little ones. For those nursing, the My Breast Friend or Twin-Z Pillow are also great pillows to help support you and your children!

See also: Must Have Essentials for Preparing for Multiples

Tina Morton, Cloud Nine Birth Services –

Must Have Essential for Early Feeding: The ezpz Happy Mat for baby is the best for little eaters! This unique placemat sticks to eating surfaces without adhesives and has different compartments for all types of food. Another plus, it’s super easy to clean!

See also: Meet the Maker behind EZPZ Mats; Must Have Essentials for Baby’s First Thanksgiving

Jessica Zablan, The Birth & Baby Company –

Must Have Essential for Early Feeding: Baby Led Weaning (BLW) is a great to introduce food to your baby. BLW allows them to play with the food and for them to learn to put food into their own mouths. There website has some great resources.

Ashley Akselband of Wellsprings Birth and Baby –

Must Have Essential for Early Feeding: the Beaba baby food maker for stage 1 foods (steams and purées all in one) and the ezpz Happy Mat all in one mat/bowl combos – super cute and super functional for those first finger foods!

Amber Michels of Your Milk Shoppe –

Must Have Essential for Early Feeding:

Your Milk Shoppe’s one “must have” essential for feeding is the Lactalite Breast Pump Device. Lactalite Breast Pump Lights were created out of necessity. Dr. Patrick O’Malley watched as his wife, Kelly, was struggling to see whether or not she was producing milk while pumping. Juggling a breast shield and bottle with one hand and the LED light of her iPhone in the other, they both agreed that there was a better way. They created an easy to use light, attached it to the breast shield, and in Kelly’s words, “This literally changed my breast pumping experience on the spot. I felt that I had to use the Lactalite every time I pumped, day and night, it was that helpful.”

Victoria Zimmerman, Aspen Baby Planners –

Must Have Essential for Early Feeding: I can’t recommend aden+anais Burpy Bibs enough! Their unique shape keeps them on your shoulder when feeding, burping, and even when bending over to put baby down (there’s nothing worse than a burp cloth that’s constantly falling off and landing on your little ones face!). Pro-tip: stick to the cotton; the bamboo ones shrink up when washed!

Victoria Facelli, Durham Lactation –

Must Have Essential for Early Feeding: I love a sturdy flat breastfeeding pillow like My Breast Friend as you learn to feed your wiggly new baby. I think a water bottle with a straw is essential because breastfeeding makes you so thirsty!

Olivia Howell, Gugu Guru’s Editor in Chief –

Must Have Essential for Early Feeding: I formula fed all my boys and found the Dr. Brown’s Formula mixing pitcher was so helpful for middle of the night feeding.

See also: Dr Brown’s for Formula Feeding 

Photos via Pics and Paws Photography

Filed Under: Baby Registry, Breastfeeding, Celebrate Feeding, Economical Picks, Essentials, Feeding, Gear, Gugu Concierge, Gugu Picks, Newborns, Nursing & Feeding Tagged With: breastfeeding, feeding

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Must Have Essentials: Baby’s First Thanksgiving

by Gugu Guru Leave a Comment

Thanksgiving crept up quickly this year, and for many parents out there, it’s an exciting one, because it is their baby’s first Thanksgiving! We asked the Gugu Guru team and our baby planners for their must have essential items to celebrate Baby’s First Thanksgiving. Check over on Instagram to see some tips for enjoying your baby’s first Thanksgiving, too!

Victoria Facelli of Durham Lactation: Mine would be the Inglesina Fast Table Chair with tray. This way baby can be right up at the holiday table with you, plus it is so foldable to take to grandma’s house! the tray helps the feet of the seat not get cruddy and protects your beautiful heirloom linens from babies first cranberry sauce.

See also: The Inglesina Fast Table Chair on our Foodie Mom’s Registry and Minimalist Baby Registry.

Jessica Zablan of The Birth and Baby Company: Ezpz Mats (pictured above). It’s a silicone suction mat that sticks right to the table or high chair. You don’t have to worry about your littles throwing the bowl or plate on to the floor. They are also dishwasher safe.

See also: Meet the Maker behind EZPZ Mats.

Lauren Daylami, Maternity Consultant with Your Milk Shoppe in Charleston, SC: The Oxo Tot Roll Up Bib is a must! It’s an essential item for parents to have for their kiddo at Thanksgiving. It has a convenient silicone pocket that will catch all the yummy food at dinner and is super easy to wash in the sink!

Ginny Lawler, Maternity Consultant with Your Milk Shoppe in Atlanta, GA: Bumkins Bibs! These come in a 3-pack, and are simple, easy to clean and easy to pack up. An extra bib for Thanksgiving is never a bad idea and so smart to pack when traveling! EZPZ Happy Mat; if your kids are up to solids, this placement and plate set is great for an easy cleanup. It’s completely dishwasher safe and it suctions to the table to avoid the plate from being thrown or flipped over!

Sarah Slazyk, Maternity Consultant with Your Milk Shoppe, Columbia South Carolina & Charlotte, NC:  Nothing is more important than capturing these precious months, years, and LIFETIMES of your sweet babies. My tip for creating lasting memories this holiday season (and every year after) is Groovebook! This day in age, we take So. Many. Photos. on our phones…but how many of us actually have the time to print and organize them? Groovebook is amazing and affordable! To get started, simply download the app, sign-up, and add a credit card. Each month, for only $2.99, you can upload up to 100 photos by the deadline. Groovebook will print all of them (4×6) in an adorable little booklet and automatically mail them to you. Have more than 100 photos you want printed in a month or want a duplicate book for all of your realtives? Easy peasy! You can add additional books for $2.99 each. Seriously, this app is fantastic and a great way to easily save these special memories!

Monica Banks, founder of Gugu Guru: I’m usually flying somewhere for Thanksgiving, so I’ve found having a baby carrier to wear the baby is key. Make sure that you practice with the carrier before you journey with baby. We’re big fans of the Tula Free-to-Grow carrier because you can use it from infants to toddlers – it’s also super lightweight. See our full review on it here.

Olivia Howell, Gugu Guru’s Editor in Chief: I’m a big photo taker, so when it comes to the holidays, I want to make sure I am all set up for good photos; don’t forget to get baby a cute outfit – I have two boys, so I love browsing Cuddle Sleep Dream for their Thanksgiving outfits for baby boys. Also, don’t forget to get a cute apron for yourself!

This post may contain affiliate links. 

Top photo via Pics and Paws Photography 

Filed Under: Essentials, Feeding, Foodie Finds, Gear, Gugu Concierge, Gugu Picks, Holiday, Nursing & Feeding Tagged With: baby essentials

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Must Haves for Breastfeeding on the Go

by Gugu Guru Leave a Comment

With the holiday season upon us, many families will be traveling to see loved ones; our urban mama, Megan, is back today sharing tips on breastfeeding while on-the-go, and in random places – read on to hear her helpful travel tips and learn all of the interesting places she’s breastfed! Where is the most interesting place you’ve breastfed or pumped? 

See Megan’s NYC Mom Essentials, and her review of the BabyBjorn Carrier One Air. You can find mama Megan over on her Instagram, @GirlGoneChildinNYC and her blog, Girl Gone Child in NYC.

Just last month I nursed my daughter while we were on a tug boat racing down the Hudson River. The water was not smooth that day and trying to get my balance while standing on the bridge of the boat was hilarious. I’ve nursed on over 50 flights. I nurse riding the NYC subway on the daily, no one cares. When my youngest had colic I once nursed her all the way from NYC to West Virginia with a boob dangling over her car seat for 9 hours. Let’s just say when your kid refuses a bottle it forces you to nurse in some strange places.

Nursing is hard it takes a toll on your body, your social life, your sanity sometimes. It can be tough when your baby eats every four hours, but your boobs fill up in three. The timing feedings alone can make any woman insane. All these little things I never even thought about. Oh, sorry I can’t go to your wedding and stay 6 hours without considering if my boobs will explode. Once on our first outing six weeks after our first born arrived my husband wanted to go for drinks after dinner and I had to break it to him that unless he wanted to partake in a little Le Leche in the bathroom we had to go. Needless to say, he called it any early night.

To be honest I didn’t think much about nursing while I was pregnant. Yes, I planned on doing it.  Yes, I bought all the accessories the internet told me I needed.  I had no idea how hard it could be. In the end, I convinced myself it was part of nature and would come easy.  Just like natural birth…  Well, guess who had an emergency C-section.  It’s like some General said, “Even the best laid plans don’t survive first contact with the enemy” or in this case my beautiful, hungry baby.  I spent the first few weeks pumping because my son and I couldn’t get in sync.  Eventually, after many frustratingly fruitless attempts, a lactation consultant verified what my husband had been cautiously mumbling all along, “Girl you need to chill! That baby isn’t going to take your boob when you’re a stressed-out mess.”   I took a few deep breaths, got to my happy place and he latched right on.

I junked half the gimmicky crap I bought and focused on a realistic problem-solving approach.  I realized that breastfeeding is different for every mother and I had to stop trying to solve problems that weren’t there to find what worked for me. Of course, there were a few bumps in the road, a clogged duct or two here and there, but I still look back on that time as one of the more rewarding aspects of parenting in those early years.

Enough about me. Back to nursing on the go. Here are my top traveling breastfeeding products.

H&M’s MAMA Line Nursing Bras: Nothing can make your life easier as a breastfeeding new mom than a decent Nursing Bra. H&M’s latest nursing friendly line MAMA is super soft and they have everything from comfy nursing bras and tops to even a Lace Nursing Dress.

Milk Snob Nursing Covers: It’s worth to stress you can breastfeed anyway you want too. It’s your boobs, your body and your baby. If you do choose to cover up I’m in love with these beautiful covers that also can be used for car seat covers, highchairs, shopping carts infant swings and more. They’re light weight, super soft and made of breathable rayon blend fabric. They have super cute designs too.

Bamboobies Milk- Proof Regular & Overnight Washable Nursing Bra Pads: Nothing sucks (ha) more than being out and hearing even another baby cry and next thing you know you’re soaked. As my oldest son put it one day “Mom why are your boobies crying” These Bra pads keep you from the embarrassment of crying boobs and keeps you dry.

Swing Breast Pump by Medela: This on the go battery powered pump is a traveling moms best friend. Which means you can still pump without an outlet in site. It’s small compact and fits easily into the diaper bag.

Ergo Original Carrier: I love this carrier, I’ve tried a lot and I always come back to this guy. I can wear it all day without it hurting my back and it’s so easy to nurse in this carrier. They even has a hood so you can nurse discreetly.

Medela Quick Clean Wipes: These Wipes allow you to clean your pump parts quickly on the go. They also work in highchairs and changing tables!

Milkmakers Oatmeal Chocolate Chip Lactation Cookies: Who doesn’t like cookies? These little guys help new moms boost their milk. They’re perfect to grab on the go and delicious.

Nurgo Traveling Nursing Pillow: Tired of killing your back while traveling on the plane or train while nursing your baby with out a boppy or nursing pillow. No problem, the Nurgo’s compact design allows mothers to feed on the go anywhere. The pillow is non-toxic, odor free, Eco-friendly, antibacterial, and hypo-allergenic. The unique carrying case is attached and allows the pillow to compress to it’s ultra portable size making it perfect for travel. The handle while carrying doubles as a Bottle Band to hold your water, coffee, wine, whatever.

See more on traveling:

  • The Ultimate Travel Registry for Flying With an Infant
  • Travel Tips for Flying Domestically with the Littles
  • Sleek & Chic Travel Picks
  • Nursing Mama Travel Must-Haves

This post may contain affiliate links.

All photos courtesy of Megan Harper. 

Filed Under: Babywearing, Breastfeeding, Chic And On The Go, Essentials, Travel Tagged With: breastfeeding, travel

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Colgate Mattress: Must Have Baby Registry Pick

by Gugu Guru Leave a Comment

-Sponsored Post-

There is nothing more valuable to a parent than peace of mind, so when it comes to adding products to your registry, the top product pick to consider should always be the crib mattress. Why the crib mattress? Well, simply put, not only is that where baby will spend the majority of their time, but the crib has to be a safe and soothing place for baby to rest, play, grow, and learn. When it comes to crib mattresses, our must have baby registry pick is Colgate Mattress. We believe your baby’s nursery needs to include a quality product from Colgate, a third generation, family-owned and operated company of craftsmen has been selling crib mattresses for over 60 years. Colgate is not only known for their top selling mattresses, but their accessories as well.

We’ve featured Colgate for Back to Sleep, Innovative Sleep Products, and as a Nursery Essential for Mother’s Day, plus Meet the Makers Behind the Mattresses  

There are many reasons that Colgate Mattresses are a must have baby registry pick for your little one. Did you know that Colgate Mattresses are made in America? It’s true! And, better yet, they’re a family owned business, so you can feel good about supporting a family when you purchase from them. Colgate also keeps parents in mind and wants to make your life a little easier – so they designed their mattresses with the utmost attention to form and function. Did you know Colgate are pioneers in crib-mattress making?  Colgate was the first to create light weight mattresses, which makes lifting the mattress to change the sheets a much easier task than traditional mattresses. Colgate mattresses are cleverly designed to accommodate baby as she transitions to the toddler phase with a simple flip of the mattress. One side is firm and supportive for infants while the other is slightly softer for toddler comfort; safe sleep at all ages.

For the eco-conscious parent, Colgate has always chosen to use non-toxic barrier fabrics instead of harsh fire retardant chemicals to give parents peace of mind while not only meeting, but exceeding federal flammability standards. Colgate takes your baby’s safety incredibly seriously and they are the first mattress company to use natural coir fiber made from coconuts shell husks. And, you can rest easy knowing that all of Colgate’s crib mattresses carry the Greenguard GOLD certification.

Colgate’s safety and concern for baby doesn’t end at crib mattresses, either. They have a full line of accessories to help keep your baby calm and safe, including bassinet mattresses, organic crib mattress covers, and contoured changing pads complete with natural changing pad covers, too. Colgate products are designed with rich and natural textures to provide your baby with a calming and cozy environment. With Colgate Mattresses, quality and function strike a harmonious balance to help baby sleep safely and peacefully, all while providing parents with peace of mind.

Thank you to Colgate for making this sponsored post possible.

Photos via Pics and Paws Photography

Filed Under: Baby Registry, Back To Sleep, Essentials, Gear, Nursery, Nursery Style, Safety, Sleep Tagged With: registry

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

Newborn Lockdown Must Haves

by Gugu Guru Leave a Comment

The days after a baby is born are so jam packed with emotion, that it’s vital to have everything you need ready and prepared for when the baby comes home. We call those early weeks with a newborn, “Newborn Lockdown,” it’s all about feeding, sleeping, and getting adjusted to life with a baby. We asked our baby planners what their number one products are for Newborn Lockdown – did you use any of these items? What would you add to the list?

For our baby planners’ best tips and tricks for getting through the Newborn Lockdown time, check out our Instagram stories. And, don’t forget to check out their tips and product picks for preparing for multiples!

Ashley Akselband of Wellsprings Birth & Baby:

Product Pick for Newborn Lockdown: For breastfeeding mommas – Lanolin! It’s SO important to stock up on a few tubes of lanolin and keep it near your regular breastfeeding locations (the nursery, next to your bed, the couch, etc. – there will be many times your baby will fall asleep after nursing and you won’t feel like getting up to retrieve it, so get a few tubes!) I always recommend Lansinoh HPA Lanolin – it’s the #1 recommended nipple cream in the United States. A pea-sized amount usually does the trick and is safe for both mom and baby – no need to wipe it off of your sensitive nipples prior to feeding!

Victoria Zimmerman of Aspen Baby Planners:

Product Pick for Newborn Lockdown: The first month or two home are all about recovering from birth – for both mom and baby! – so we suggest lots of rest, love, and coziness!  Get a smart watch – it’s worth the financial investment mamas! – for all those times your phone is just out of reach but your baby has finally fallen asleep on your chest and you’re desperate to text your best friend! Consider a baby seat like the Skip Hop Uplift Bouncer – it’s up off the ground so your baby will be able to see you more clearly while her vision is still developing and you won’t be straining your back as your body is recovering! Use the Owlet Baby monitor for night time sleep so you can both get optimal rest.  It’ll help you feel confident your little one is breathing safely without checking on her every few minutes (we seriously love this product!).

Jessica of The Birth & Baby Company:

Product Pick for Newborn Lockdown: Order in – food subscription boxes (blue apron, hello fresh, etc…). This way you get a healthy meal and it helps with keeping the routine of having to make dinner. Grocery delivery! Many places with deliver right to your door. You can add just about anything to your order that you would typically buy from that store. If doorstep delivery isn’t an option, you could have a friend or family member pick everything up with their pick up service. Amazon! You can buy pretty much everything on Amazon and it’s shipped right to your door. They even have a subscribe and save for diapers. They will mail out a box of diapers every week or however often you need. Hulu/ Netflix. Hang out of the couch and binge watch a whole season of your favorite show. A postpartum doula. A trained professional to help assist your family transition into parenthood.

Lauren Daylami, Charleston, SC, Your Milk Shoppe Consultant:

Product Pick for Newborn Lockdown: My #1 has to be the Guava Lotus Bassinet/Travel Crib. Once the baby outgrows the bassinet it converts into a crib. The whole thing is super compact and fits easily into small places. So easy to travel with!

See Also: Guava Lotus Crib on our Affordable Eco-Friendly Baby Registry Picks

Ginny Lawler, Atlanta, GA, Your Milk Shoppe Consultant:

Product Pick for Newborn Lockdown: Hatch Nursery changing table. It weighs newborns every time they’re changed to help moms keep track on their weight, and can also track all of the diaper changes. They also have a nightlight/sound machine that can be a great breastfeeding light.

Gugu Guru Team:

Product Pick for Newborn Lockdown: Netflix! Don’t have a Netflix account? You need one now – you’ll be spending many, many long hours rocking, feeding, and shushing a baby, the least you can do is binge watch The Gilmore Girls while you do it! (We highly recommend Dawson’s Creek and Felicity, too!). A Netflix account makes a wonderful baby shower gift, as well – mama can even watch on her phone late at night!

Baby photos from Pics and Paws Photography

This post includes affiliate links.

Filed Under: Baby Registry, Essentials, Gear, Gugu Concierge, Gugu Picks, Newborns Tagged With: baby essentials, newborn

JOIN TO OUR MAILING LIST!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

« Previous Page
Next Page »

Footer

Follow Us:

  • Facebook
  • Instagram
  • Pinterest
  • TikTok

COME AND GET IT!

Leave us your email to receive new posts and special offers for members only! Don't miss a thing!

· Midnight Theme

Copyright © 2025 · Guguguru, Corp. All Rights Reserved.